If so, then what (if any) trade-offs are required to enjoy both?
Join Adjust, mParticle, Customlytics and Monzo on October 20th at 11am CEST as we answer these important questions and delve into the intricacies of delivering personalized experiences online while respecting consumer privacy.
3 takeaways you can expect learn from this webinar:
1. Why marketers should build a first-party data strategy, that includes governance and consent management from the start
2. How you can augment captured data in an open and privacy-conscious way in order to improve value and usability
3. How we can educate consumers on the benefits of consenting to data collection
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Click the button below to register and ask our panel your questions in advance!
Aurélie Pols is mParticles' Data Protection Officer, in her 3rd year. She served as part of the Ethics Advisory Group of the EU Data Protection Supervisor (EDPS) in Brussels, was awarded most influential Industry Contributor by the US Digital Analytics Association in 2015 and is a board member of the ECPC, European Centre on Privacy and Cybersecurity of Maastricht University faculty of law.
Christian is the CEO & Co-Founder of Customlytics, the leading full-stack mobile technology and marketing consultancy in Europe. Christian is a mobile-tech expert and accomplished product manager. At Customlytics he is a reliable contact and onboarding partner for new clients and partners. He can pinpoint any marketing, product or technology need that app businesses face – always with a good deal of pragmatism, honesty and a straightforward approach.
Babur has over 14 years experience in software development, FinTech, bespoke digital solutions and as an agile coach. As a product manager at Adjust he is dedicated to creating tools that measure, automate, and protect user data. Adjust powers tens of thousands of apps with built-in intelligence and automation, backed by responsive global customer support. In 2021, Adjust was acquired by AppLovin, whose leading marketing software provides developers with a powerful, integrated set of solutions to grow their businesses.
Vitto is currently heading Performance Marketing at Monzo Bank, the UK's fastest growing fintech bank with over 5m customers in just 6 years. He contributes to Monzo's mission of "making money work for everyone" by specialising in creative, tracking & measurement, and data best practices to help the company grow. Before that, Vitto was a data analyst and Paid Social Operational Lead at Wise (formerly TransferWise) making sure that sending money internationally was cheap, convenient, transparent and eventually free. In his free time he'a a mediocre olympic weightlifter.
